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As your Chicagoland real estate agent Michael LaFido, I want to be your resource for all things real estate. Whether you are buying, selling, or investing in real estate, I am here to guide you through the process. Subscribe to this blog to learn all of the latest news from our local market and receive expert tips for buying or selling a home.

Are You a Broker-Owner or a Team Leader Looking to Differentiate?

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If you’re a broker-owner or a team leader looking to differentiate, my team and I can help you. 

Before I elaborate on that, though, if you managed to make it to the Who’s Who in Luxury Real Estate conference in Austin, I just want to say that it was great seeing you. I want to thank you again for your time. If you missed our session about the best strategies to attract more clients using video, you can visit or check out my “Luxury Listing Specialist” podcast to learn more about this subject. 

Several who were in attendance had questions afterward about our certification and the other services my team offers, which brings me back to today’s topic: If you’re looking to differentiate, my team and I can help you. We can help you launch a dedicated luxury division or strengthen yours if you already have one, which will also help with recruiting and retention.

We can help you launch a dedicated luxury division or strengthen yours if you already have one, which will also help with recruiting and retention.

If you’re interested, all you have to do shoot me an email. We offer area-exclusive services in which we can certify your office with our “Luxury Listing Specialist” certification. 

If you have any other questions about our coaching or certification, feel free to reach out to me as well. I’d love to speak with you, and remember—it’s not the market, it’s the market. 


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  2. Michael LaFido is one of talent people in real estate market. Newbies of real estate investor has learned from him a lot. Thanks for great share! and good luck for the team.
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  3. Great post! Thank you for sharing valuable information. Keep up the good work.

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